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Asignaturas Interdisciplinares

The Entrepreneurial Mindset

The Entrepreneurial Mindset The Entrepreneurial Mindset
Asignaturas InterdisciplinaresThe Entrepreneurial Mindset

Stop acting by the old rules and start thinking and acting like successful entrepreneurs

This course provides you with an overview of the entrepreneurial process that will teach you how to identify, analyze, evaluate, and launch new opportunities in a wide variety of contexts and settings. You are going to learn a method to create value for all types of organizations and society in a systematic and repeatable way. It is a results-oriented method that you can apply both to your personal life, as well as for the creation of organizations of any size, for profit, not for profit and social ventures. Today more than ever, acquiring the skills to "think and act like an entrepreneur" is critical to success in your professional career, whether you want to differentiate yourself in your future job or as an entrepreneur.


Objetivos de Aprendizaje


  • Learn a method that you can apply to launch opportunities of all kinds, for new companies or within existing organizations, both for-profit and non-profit.
  • Understand the fundamental concepts and tools that serve as the basis to “think and act like an entrepreneur”.
  • Know the phases that make up the entrepreneurial process and the skills that are key for its successful implementation.

Contenidos de la Asignatura

The Entrepreneurial Mindset

  • 1. Introduction to the entrepreneurial process:
    • a. Framing the challenge
    • b. Core concepts of the entrepreneurial mindset
    • c. Key entrepreneurial competences
  • 2. Disrupting the rules:
    • a. The observation and reflection process
    • b. Defining opportunities
    • c. Refining opportunities
    • d. Assembling an opportunities portfolio
  • 3. Executing a plan:
    • a. Defining your competitive terrain
    • b. Selecting and executing a strategy
    • c. Managing projects in an uncertain world
  • 4. Entrepreneurship as a lifestyle: tying ends

Profesor

Francisco Javier Profesor

Dr. Francisco Javier Navarro Meneses

Dr. Francisco Javier Navarro obtained his Doctorate in Economics and Business Management from the University of Alcala (2016). Previously, he obtained his Executive MBA at the Instituto de Empresa in Madrid, specializing in operations management and production. He is currently a full-time professor in the Department of Tourism of Nebrija University, where he is Director of the MBA program in Tourism Management. Before joining the university, Dr. Navarro has developed his professional career as an international business consultant, and as a founder and CEO of startup companies in the engineering, transportation, e-commerce, tourism, and business consulting sectors. He is currently a partner at consulting firm Zinkea Business Consulting, focused on the implementation of strategic customer-oriented initiatives that foster competitiveness and innovation in public and private organizations.