Digital transformation is one of the great concerns for companies today, both for IBEX 35 companies and for smaller businesses. The market is constantly changing. More competition, more tools, fewer barriers.
In this course, taught by Ignacio Somalo, PhD in Applied Economics, you will learn the tools and knowledge necessary to also understand your business from a digital point of view. You will design and develop a plan for your virtual store and how to manage the commercial activity of online sales.
Get the most out of the e-Commerce world and expand your activity to the Internet, a space where borders have disappeared and distances have shortened.
The course includes content, tutoring, dynamization activities, individual and collaborative activities, forums and debates.