José Ramón Gutiérrez

Director of the Master's Degree in Business Administration

Faculty

José Ramón Gutiérrez

As you can see in my CV attached, I have developed a triple professional profile: technical, managerial and academic, along 25 years of professional career. During these years I have run different positions and management responsibilities in large and small firms and institutions, as regards to Strategy design, Operations, Marketing and Sales, Consultancy, Innovation and Technology adoption. In the last ten years, I have been the Academic Director of MBA Programs at ESDEN Business School (Full Time, Executive and Global). Concerning Research own Statement, lines in progress have to do with Cultural Factors, Macroeconomic Indicators and Entrepreneurship, as well as the complex relationship between China and Japan. Specifically, regarding Qualitative Analysis, I’s been used fsQCA (fuzzy set Qualitative Comparative Analysis) as comparative cross-country methodology. Concerning consulting activity, my areas of expertise have been Technology, Innovation, Operations and Strategy, making Market Studies, Product’s Feasibility, Innovation Funding (CE H2020 and Spanish funds), Economic Outlook, Systems Plans, Firms Valuation, and Strategic Plans, in firms such as Telefonica, Deloitte and Indra Systems, and addressed to customers from all industries. As regards to Luxury Industries, for eight years I’ve been committed with Luxury as Academic Director of a Fashion Management program, with a specialization in Luxury at Marangoni Institute Milan.

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José Ramón Gutiérrez

Director of the Master's Degree in Business Administration


jgutierr@nebrija.es