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If marketing is your thing, and you want to apply its tools to a key sector in our economy, such as tourism, this double degree offers you the opportunity for professional development that ranges from planning marketing actions and communication strategies, to management and the design of tourism products and destinations. The double degree guarantees a coordinated preparation in several complementary disciplines so that the student obtains a more complete and attractive profile for the labor market.
With this training, students will obtain the necessary skills to analyze the sector and learn about the needs of the tourism market, and thus define an attractive tourism product. Not only will you receive theoretical training in tourism and commerce, but you will also have university experiences thanks to seminars, forums, visits to companies and institutions, so that the students can see first-hand the operation of a company in the sector, all of this through its main managers, executives and directors.
All our degrees and curricula have been prepared in accordance with the new guidelines set by current legislation, having already been verified by the National Agency for Quality Assessment.
The student must take 378 credits
The recognition of 6 credits will be arranged according to the different activities that the student carries out throughout his/her degree. They will be awarded for cultural activities, sports, student representation, solidarity and cooperation, and/or to attend one of the following subjects: Human Rights and Corporate Social Responsibility.
A program whose objective is to favor the practical training of the students, under the continuous supervision of the Department of Professional Careers of the University, the academic department corresponding to the degree and the company or collaborating institution where the internships are carried out. We provide advice on the choice of internships and follow-up and tutoring, always considering the professional orientation of each student.More information on Internships in Companies
This project involves the development of research tasks regarding different subjects by the student under the advice of one or several professors of the Department and, occasionally, professionals from the business world. For this, the student has the possibility to choose a project from among those offered.
Through the transversal subjects you will be able to complement your education and complete your CV in a practical, collaborative and fun way.
It is a voluntary program with no added cost. Upon completion, you will be provided with a diploma.Access all the information