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Master´s Degree in Political Communication and Crisis and Emergency Management

Specialised and transversal training to deal with Political Communication with an international outlook

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Un grupo de personas posando junto a un podio en un evento oficial.
  • Campus
    Campus of Communication and Arts in Madrid - San Francisco de Sales
  • Modality
    Classroom Attendance, Online
  • Languages
    Spanish
  • Credits
    60 ECTS
  • Duration
    1 COURSE
  • Curriculum designed with the most up-to-date tools in neuropsychological evaluation

    The Master's Degree in Political Communication and Crisis and Emergency Management teaches how to transform communication into an appropriate and indispensable instrument with which organisations of all kinds can fulfil their objectives and serve society. In addition, the programme covers the areas of crisis and reputation management and the resolution of emergencies in the communication environment.

    Communication permeates all levels of politics, interacting with the social sphere from the institutions, but also from private enterprise, which must regulate its dealings with power. The institutional situation in Spain, and in the rest of the surrounding countries, is undergoing substantial changes that imply a correct use of communication, transformed in recent years by the new paradigm of digitalisation.

    This official degree, which is endorsed by the Association of Political Communication (ACOP), aims to provide students with comprehensive, advanced, specialised and transversal training to tackle political communication with an international and global outlook at a delicate time, prone to the proliferation of disinformation and fake news. Likewise, to train them to handle the digital tools that have burst into the communication processes. Such as bots, deepfake, in short, artificial intelligence, which makes very controlled strategies necessary both in electoral processes and in situations of reputation crisis management or emergencies for private companies and non-governmental organisations. Strategies that are developed in both the public and private spheres.

    david-del-pino-diaz.jpeg
    David del Pino Díaz
    Director of the Master's Degree in Political Communication and Crisis and Emergency Management. Professor of Institutional Structure and Analysis of the Communication Environment and Master's Thesis.

    "From the Master's Degree in Political Communication and Crisis and Emergency Management, we believe that we can contribute our knowledge to increase the effectiveness of political communication. We believe that the quality of the information that reaches citizens can be improved. And we strive to provide students with the necessary tools to achieve this goal. We combine the professional experience of professors, who are or have been immersed in positions of responsibility at the highest level, and PhDs with extensive experience in the field of research".

    El logotipo de ACOP en un fondo gris.
    El logotipo de ACOP en un fondo gris.

    With the guarantee of the Association of Political Communication (ACOP)

    Our master's degree is guaranteed by the Association of Political Communication (ACOP), a forum for the exchange of knowledge, opinions and experiences of information and political communication professionals.

    El logotipo de ACOP en un fondo gris.
    El logotipo de ACOP en un fondo gris.

    Master's degree with professional and research orientation

    Working professionals

    Our teachers are working professionals. Their experience is a valuable asset for students' learning.

    Digital skills

    The curriculum integrates digital skills applied to the political communication sector, which facilitates the training of transversal professionals with high employability.

    Dual mode

    The Master's Degree is taught on-site in the centre of Madrid, at our Madrid-San Francisco de Sales Campus; and 100% online, facilitating personal and professional life with the training process.

    Working professionals

    Our teachers are working professionals. Their experience is a valuable asset for students' learning.

    Digital skills

    The curriculum integrates digital skills applied to the political communication sector, which facilitates the training of transversal professionals with high employability.

    Dual mode

    The Master's Degree is taught on-site in the centre of Madrid, at our Madrid-San Francisco de Sales Campus; and 100% online, facilitating personal and professional life with the training process.

    Regular collaborating companies in the degree programme

    Logotipo de la Cámara Cívica con un cubo rojo y texto en negro.
    Logo de la empresa Harmon, que se especializa en estrategias no de mercado.
    Logotipo de Thinking Heads que representa el concepto de liderazgo elaborado.

    Syllabus

    BOE no. 173, 20 July 2022
    All our degrees and syllabuses have been developed in accordance with the new guidelines set by current legislation, and have already been verified by the National Agency for Quality Assessment.
    Students must take 60 credits

    62 ECTS

  • Prices

    RRPRESERVEPREMATRICULAFEESAMOUNT OF FEES
    10.650 €800€1.500 €10835€

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    Teachers

    Number of professors: 30
    Percentage of PhDs: 63.64%.

    Academic Information

    Quality

    Faculty or school responsible: Faculty of Communication and Arts

    Branch of knowledge: Communication

    Number of places available: 35 face-to-face / 50 distance learning

    Type of course: Classroom-based / Distance learning

    Academic year in which it was introduced: 2022

    Languages: Spanish

    Duration: 1 academic year

    Employability

    100%

    Secured internships
    In the best companies in the sector

    2

    training modalities
    face-to-face and online

    5000

    m² of the best facilities
    in the centre of Madrid

    University with a television channel
    channel

    Professional Outings

    Graduates of this degree will have professional skills linked to the management of institutional communication and political communication management, as well as skills linked to digital communication and event design, as these disciplines are closely related to current political developments. Likewise, they will be professionals with a high critical sense, knowledge of the current political and social reality and analytical skills, valid qualities for decision-making. They will be qualified to opt, among others, for the following professional profiles:

    Director of Institutional Communication.

    Responsible for corporate reputation

    Crisis and emergency communication specialist

    Head of Cabinet and Media Relations

    Political analyst

    Election campaign manager

    Organiser of electoral events and events

    Protocol Technician

    Political consultant

    Communication Spokesperson

    University lecturer/researcher

    Director of Institutional Communication.

    Responsible for corporate reputation

    Crisis and emergency communication specialist

    Head of Cabinet and Media Relations

    Political analyst

    Election campaign manager

    Organiser of electoral events and events

    Protocol Technician

    Political consultant

    Communication Spokesperson

    University lecturer/researcher

    PRACTICES

    Internship Partnership Agreements

    This Master's degree has collaboration agreements for professional internships with some of the best companies and institutions in the sector, among which the following stand out:

    Logotipo de la Asociación Comunicación Política.
    Logo de la empresa LLYC en colores rojo y negro.
    Logo de la marca Acento en color verde.

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