Student profile: Students who wish to work in the field of advertising communication; interested in mastering the advertising language, communication strategies and creativity techniques and media planning. Students with an open mind, restless, independent but at the same time capable of working as a team; with the potential to think in an original and different way.
Graduate profile: With the new curriculum, our students will be able to master the disciplines of marketing, its strategies and tactics; manage measurement and research mechanisms so that they can offer full guarantees to their clients; generate ideas that can be adapted to any medium or format, that interact with consumers and make them experience experiences that provoke memories; define policies, structures and integral strategies of communication in any company and take advantage of new tools, applications or devices to obtain better results oriented towards the communicative convergence of the offline and online scenarios. In addition, the advertisers taught at Nebrija University will be able to work effectively as a team, they will express themselves correctly both orally and in writing, they will have an analytical and interpretative mentality, persuasive ability, sense of responsibility and organizational capacity, among other professional competencies.
Official Degree:Bachelor's Degree in Advertising and Public Relations
Center responsible:Communication and Arts School
Branch of knowledge:Social and Legal Sciences
Openings available:60
Total Credits:240 credits.
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Minimum of 12 ECTS credits and maximum of 90 ECTS credits per enrollment and academic period.
Academic year in which it was implemented: 2013-2014
Languages:This degree is taught in Spanish.
In the Curriculum there are subjects offered in English that will lead to obtaining a Bilingual Accreditation Diploma
Type of Education: Classroom attendance
Academic Regulations: General student’s regulations. Credit transfer and recognition. Regulation of student participation. Common procedures for carrying out the Final Research Project
University Services: [+info]
The technological and digital revolution is opening new opportunities and professional profiles in advertising and media companies, in advertisers, in communication consultancies and in the area of Public Relations and the media.
Nebrija University launches a renewed curriculum designed in accordance with the digital revolution and focused on the experience of the new consumer. All students finish with their trainee internships(mandatory) and a professional portfolio to show in the sector, through a practical methodology and hand in hand with the best companies and institutions in the sector, such as IAA, TBWA, Carat, and the Arroba agency, which are partners for the degree.
Read moreIn our university’s Degree in Advertising and Public Relations we bring together conventional advertising, which is specialized in the territory and language of brands, in how they speak to their different audiences and through what channels they achieve it, and online advertising, which is much more interactive, social and personalized. To this union we add Public Relations, which means being an expert in managing the reputation of a company and in creating contacts and relationships of trust with influential publics (journalists, bloggers, etc.). Thus, with the Undergraduate Degree in Advertising and Public Relations, you will have of a complete vision of the current professional landscape.
The program trains and prepares our graduates to practice their profession in their chosen area, with full guarantees, in an advertising market in full transformation that demands professionals capable of fulfilling the following functions:
This being the 19th edition, the festival is a benchmark in the Spanish advertising industry, acting as a real pre-professional activity for students and a showcase to show the work done throughout the degree.
Patricia Novoa, our student from the Bachelor's Degree in Advertising and Public Relations has been awarded the Gold prize in the New Talent-UNICEF category for her brilliant "Acompañales" (Accompany them) campaign. Congratulations Patricia!
More information on the awards
The Club de Creativos, IAA, the Arroba agency, TBWA, Carat, Infoadex, IAB, El Publicista, El Periódico de la Publicidad, Control, El Programa de la Publicidad and Anuncios are companies and organizations that are regular collaborators in the degree.
Nebrija University, which is strongly committed to languages and quality, provides the student with an academic certification in English, a suitable complement to obtain the B2 and C1 levels.
Promotion of competencies oriented to employability, management skills, coaching, personal branding and any other topic related to professional and social development, which may be chosen by the student to enrich their personal and professional training.
The University puts within the students' reach a total of three subjects to acquire the knowledge and skills necessary to become a competent professional within the demands of the current labor market.
Through the transversal subjects you will be able to complement your education and complete your CV in a practical, collaborative and fun way.
It is a voluntary program with no added cost. Upon completion, you will be provided with a diploma.
Access all the informationMake sense of all the creativity inside you. Learn to campaign and master all aspects of Advertising. Become the most prepared professional, with an international profile and ready to work in one of the best sectors.
BOE núm. 65, de 17 de marzo de 2014
Our curriculum has been prepared in accordance with the new guidelines set by current legislation, being verified by the National Agency for Quality Assessment and Accreditation.
The student must complete 240 credits
The recognition of 6 credits will be assessed depending on the different activities that the student performs throughout his degree. They will be awarded for university cultural activities, sports, student representation, solidarity and cooperation, or for taking one of the following subjects: Ethics of volunteering or Human Rights.
This program's objective is to favor the practical education of the students, under the continuous supervision of the Department of Professional Careers of the University, the academic department corresponding to the degree and the company or collaborating institution where the internships is carried out. We provide advice on the choice of internship and follow-up and tutoring, always taking into account the professional orientation of each student. More information on Company Internships
This project involves the student carrying out research tasks or the creation of a professional project of practical nature under the guidance of one or more professors of the Department and, occasionally, of professionals from the business world.
Through the transversal subjects you will be able to complement your education and complete your CV in a practical, collaborative and fun way.
It is a voluntary program with no added cost. Upon completion, you will be provided with a diploma.
Access all the informationProfesores Professors | Porcentaje de Doctores Percentage of PhD holders |
43 | 60,46% |
Students who are in any of the following academic situations can apply for admission to the first year:
On the other hand, students who have completed university studies at another Spanish or foreign university and want to continue them at Nebrija University, or who want to start other degrees in this University, can apply for admission to years other than first.
Students must submit the application form for admission to the University along with the required documentation. Submitting the application for admission, together with the form for choosing the date for the admission tests, can be done in person during a visit to the University, or can be sent by post. Likewise, the admission procedure can be started by filling in the online admission form.
The Academic Information department confirms to the candidate the receipt of the printed or online application and will summon him/her to take the admission tests. On the day of the test, the candidate must submit, if he/she has not done so in advance, the following documentation:
All students who wish to complete their university degree at Nebrija University must pass an admission process consisting of:
The test periods are as follows:
These tests can be taken in Madrid or another province, so that distance learning students can choose either of the two options. In general, these tests are taken in person:
In Madrid, the tests are carried out at the Madrid - Princesa Campus and at the Life Sciences Campus in La Berzosa.
Check with your academic advisor for schedule availability
All the documents submitted by the student, together with the results of the Admission Tests, are assessed by the Admissions Committee, made up of the Director of the University Development Department, the Director of the Registrar's Office and the Head of Studies the degree. In this Committee, they assess whether the documents are administratively correct and if the profile of the candidate is suitable as an admission profile of the degree.
In addition to meeting the legally established access criteria, indicated at the beginning of point 4.2., the Admissions Committee will decide whether to accept the admission of a student, taking into account the following admission criteria:
At the beginning of each academic year, the academic coordinators are in charge of updating the specific tests of each degree in order to guarantee that the interested candidates fit the required profile. The results of the admission tests are communicated in writing and/or by telephone to each candidate within a period of approximately 3 to 5 days.
The admission criteria for students enrolled in distance learning degrees will be the same as those of the in-person modality, but will include the following additional criteria:
Once the admission has been communicated, the candidates must reserve their place. This economic pre-enrollment guarantees the candidate's place at the University.
Pre-enrolled candidates who wish to formalize their academic enrollment at the University must, within the indicated deadlines, follow these steps:
The International Mobility Office of Nebrija University makes a constant effort to monitor the agreements with the most prestigious universities.
Students may study an annual or semi-annual period in some of the best universities in the European Union, North America, Latin America and Asia. This option will expand their world view, allow the exchange of ideas with students from other countries, expand their language training and prepare them to rigorously perform their professional work in any corner of the world. Communication and Arts students can study at one of the following foreign universities:
Country | University |
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SRH Berlin University of Applied Sciences |
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Universidad de Ciencias Sociales y Empresariales (UCES) |
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University of Technology Sydney |
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ESPM |
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Drake University Montclair State University Rider University San Diego State University University of Miami |
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Lingnan University |
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IULM: Università di Comunicazione e Lingue |
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Hogeschool Ultrecht
Fontys University of Applied Sciences |
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Regent's University London |
NOTe: The destination universities, offered by degree, may vary according to the International Mobility Program. For more information, students can consult the information online in the. International Mobility Program.
The Undergraduate Degree in Advertising and Public Relations trains young people whose professional future could be:
In addition, graduates can also continue their professional work in university research and academic teaching in Communication and Arts.
The student can be offered guidance from the Department of Professional Careers of the University, through internship programs and the employment exchange.
The Bologna Declaration formalized the principles on which the European Higher Education Area should be based: quality, mobility, diversity, competitiveness and employment growth.
From this, Nebrija is positioned as a reference academic model, by educating students with excellent individual behavior, interaction with their environment and motivated by and for constant and continuous education. The Nebrija Institute of Professional Skills works every day to achieve the differentiation of our students through the development of attitudes and aptitudes.
With all this, the University puts at your disposal a total of three subjects through which the student will acquire the knowledge and skills necessary to become a competent professional within the demands of the current labor market.
There are three blocks 6 ECTS credits each:
The main objective is that students obtain the best out of themselves through the development and empowerment of their personal skills and resources, through personal self-knowledge.
In addition, some of the professional skills that are worked within the three seminars are those related to interpersonal skills and active communication and negotiation skills, essential for our students to know how to convey ideas, argue, give information and opinions in an appropriate, clear and convincing way.
Other aspects such as team work, conflict resolution and project management capacity are dealt with within what will be their work performance.
In the third block, skills aimed at increasing the employability of the student are worked on. It includes working with tools and techniques for job search, and performing tasks that achieve a greater use of personal skills in the student.
For all this we have experts currently active in the selection of people, professionals dedicated to personal and professional training and professionals dedicated to the world of communication and the arts.
In this way, and in a complementary way to their specific education, we help students create a differentiating pattern in the social and business environment in which they will be immersed when they finish their studies.
One more year, Nebrija University students rewarded the best campaigns of the year, in a contest that has 24 years of art, excellence and recognition, with the most outstanding protagonists of the sector, in an edition that was attended by Luis Bassat, Toni Segarra or Concha Wert.
On April 29, 2021 we celebrated the 19th edition of the Young People Touched by Advertising Festival, for the first time in a completely virtual format. The pandemic caused by COVID-19 has not slowed us down, but rather has motivated us to reinvent ourselves within the world of events. We changed the armchair of the Círculo de Bellas Artes for the armchair at home, and we opted for a 100% digital format. We open the festival to an unlimited audience, creating a dynamic gala full of surprises that will last over time thanks to the Internet.
The School of Communication and Arts of the University once again organized its thematic week, with outstanding activities and presentations. Risto Mejide, Pepa Bueno and Adriana Ozores were some of the distinguished personalities who came to our Madrid-Princesa Campus.
El Círculo de Bellas Artes de Madrid acogió la decimoséptima edición del Festival Jóvenes Tocados por la Publicidad este jueves 5 de mayo organizada por los alumnos de la Facultad de Comunicación y Artes.